As with all journals, one must start somewhere. In this case, let's start with a definition of sanguine, in case you're desperately trying to remember exactly what it means:
san·guine (adj): \ˈsaŋ-gwən\: having the temperament held characteristic and marked by sturdiness, high color, and cheerfulness; confident, optimistic.
At this point, you're probably thinking "OK, so now he's educated me on what sanguine means, so I can win the next spelling bee that enter...but what does that have to do with traveling?"
The answer, my friend, is that the only way one can survive traveling in today's harsh climate, particularly if you're traveling on business, is to be sanguine about it--one must be sturdy, cheerful, confident and optimistic in order to survive without losing one's mind (and potentially one's life!).
I have traveled extensively, both for business as well as pleasure, for the greater part of 20 years. Over that time, I have learned a lot of lessons from the school of hard knocks that I think others that are put in the same position can benefit from. Since I continue to travel extensively, I am also constantly learning and experiencing new things that others might gain some value from.
At the very least, this forum will be a great catharsis for me by allowing me to express my problems, frustrations and compliments about an industry that many times loses its focus on what's really important--the customer.
I welcome your questions and comments--please feel free to use this blog's comment feature, or you can drop me an email: mark at ehrmail dot com. Happy travels to you all!
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